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Swofford Hopes ACC Network Can Close Existing Revenue Gap With SEC, Big Ten

Swofford Hopes ACC Network Can Close Existing Revenue Gap With SEC, Big Ten

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The ACC reported more than $403M in revenue during FY '14-15, an increase of 33.3% from the previous year and an increase of "more than 80 percent over three years," according to Andrew Carter of the Raleigh NEWS & OBSERVER. Despite that, the conference generated more than $100M "less than the SEC," and nearly $50M "less than the Big Ten" during that fiscal year. The gap between those conferences and the ACC is "likely to only widen before the launch of the ACC Network" in '19. ACC Commissioner John Swofford expects the new network will "significantly close the revenue gap between the ACC and its rival conferences." Swofford and representatives from ESPN assured ACC coaches and ADs during this week's spring meetings that the net is "on track" for its scheduled launch despite the "uncertainty that surrounds the cable television industry." Swofford said that he "remains 'very confident' that the network would help the ACC compete financially with the SEC and the Big Ten." The ESPN-backed SEC Network launched in August '14, and Carter notes conference television revenue increased more than $100M during that first year (Raleigh NEWS & OBSERVER, 5/19). Swofford said of closing the revenue gap, "That’s why we’re doing the channel. That’s the very reason we’ve signed to do what we’re doing. We fully expect that gap will narrow considerably when we get the channel up and running" (ORLANDO SENTINEL, 5/19).

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