CBS Sports VP Mike Aresco Reportedly To Be Named New Big East Commissioner
Published August 14, 2012Aresco reportedly is leaving CBS Sports to become Big East Commissioner
CONFERENCE HIRES BEVILACQUA HELFANT: CBSSPORTS.com's Matt Rybaltowski reported the Big East is "moving closer to securing" a new TV contract and has "retained Bevilacqua Helfant Ventures to be the lead negotiator" in the league's upcoming negotiations. The group, headed by co-founder Chris Bevilacqua and his partner Adam Helfant, "led negotiations for the Rose Bowl Game and the Pac-12 conference" last year. The Big East has an exclusive 60-day negotiating period with ESPN beginning on Sept. 1 (CBSSPORTS.com, 8/13). Bevilacqua said, "There’s no question this is a seller’s market. Look at every sports media rights transaction in the last 24 months. You’re seeing some spectacular outcomes, not just in college sports but across the sports media landscape. I would expect that trend to continue." He added, "In this case they’re the last conference franchise into the market for a long, long time" (Newark STAR-LEDGER, 8/14). In Orlando, Iliana Limon Romero writes, "The pressure is on the Big East to make the most of favorable competitive television market conditions and broker a multi-million media rights agreement" (ORLANDO SENTINEL, 8/14).
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