SBJ InDepth

SBJ In-Depth: America’s Cup: One-Year Out

Published August 13, 2012

As sailing’s top event sets anchor in San Francisco, SportsBusiness Journal will put on its deck shoes to look at the key business components of the event. The America’s Cup provides a unique opportunity for high-end hospitality, so how will sponsors leverage the event and provide clients with a top-shelf experience? We also will look at the preparation San Francisco has made for the event and how the America’s Cup could bolster the city’s standing among sailing enthusiasts for years to come.

Publishing Date: Sept. 17 Ad Close: Sept. 4 Materials Close: Sept. 5. For more information, contact Julie Tuttle, National Director of Advertising at 212-500-0711 or jtuttle@sportsbusinessjournal.com.