SBJ In-Depth: Education Issue/Sports Management
Published July 9, 2012With so many sports management programs being offered throughout the nation, how are individual schools distinguishing themselves in how they teach and prepare their students? SportsBusiness Journal will go into the classroom and look at the skills being taught and how coursework is being adapted to the changing needs of the sports marketplace. Which graduates are in the most demand and how are programs building deeper ties to the industry?
Publishing Date: Aug. 13 Ad Close: July 30 Materials Close: Aug. 1. For more information, contact Julie Tuttle, National Director of Advertising at 212-500-0711 or jtuttle@sportsbusinessjournal.com.
Marketing and Sponsorship
Despite Loss, Appearance In Wimbledon Final Could Boost Andy Murray’s Marketing
Living On The Razor's Edge: Gillette Rolls Out New Olympic-Themed Federer Ad
ESPN Sells Ad Time To NCC, Which Will In Turn Sell Spots For Political Campaigns
IOC Questioned Renewing Deals With McDonald's, Coke Amid Global Obesity Crisis
Coca-Cola Localizes Olympic Campaign In China To Better Relate To Market
Danica Patrick Left Out Of Go Daddy's "Inside/Out" Olympic Campaign TV Ads
Media
Federer-Murray Wimbledon Final Gives ESPN 48% Overnight Ratings Bump
SNY Launches New Ad Campaign; Includes Posters At Yankee Stadium Subway Stop
Management Team Hired For CSN Houston, Slate Of C-USA Football Games Revealed
ESPN's Poynter Review Project Examines The Net's Relationship With Twitter
Media Notes