- Marketing and Sponsorship
- FedEx Agrees In Principle To Multiyear Extension With Joe Gibbs Racing, Denny Hamlin
- Eagles Changing Soft Drink Affiliation To Coca-Cola After Nine Years With Pepsi
- Obama Campaign Buys $5.5M In Commerical Time On NBC During London Games
- RBS Clients Could Still Get Wimbledon Tickets Despite Bank Pulling On-Site Hosptality
- Amazon Inks First Athlete Sponsorship With X Games Competitor Andy Macdonald
- Running Away From The Pack: Nike Gets Big Exposure As Main Sponsor Of Track & Field Trials
- Marketplace Roundup
- Media
- NBC Expects To Lose Money On London Games Despite Increase In Ad Sales From '08
- ESPN Inks 12-Year Extension For Rose Bowl Rights With Agreement Beginning In '15
- Notre Dame Expects To Make Decision On A Potential New NBC Deal Later This Summer
- Delay Of Game: NFL Pushes Back Start Of Late Doubleheader Games By 10 Minutes
- New Launch Pad: Rockets Sign Four-Year Deal With KMBE-AM To Become Flagship
- Increased CFL Viewership On TSN Could Help League Get Longer Deal
- Leagues and Governing Bodies
- NHLPA Announces CBA Negotiating Committee, Votes To Trigger 5% Salary Cap Escalator
- AVP Schedules Two Events For '12 Calendar, Waiting For Players, Sponsors To Commit
- Super Bowl Ticket Holders Claim Mediation Failed, But NFL Calls Motion "Frivolous"
- NFLPA Sends Memo To Agents Asking Them To Warn Clients Of Toradol
- Franchises
- Padres Sale Reportedly Close; Fowler Denies Involvement In O'Malley Group's Bid
- Brewers' Mark Attanasio Talks State Of The Franchise, Payroll, Luring Players To Milwaukee
- Yankees' "HOPE Week" Focuses On Giving Back To N.Y. Community
- Franchise Notes
- Facilities
- Losing Steam? Astros Consider Removing Train, Tal's Hill From Minute Maid Park
- Facility Notes
- Olympics
- LOCOG Officials Stress London Games Budget Will Not Be Exceeded
- Colleges
- Officials Confident CFB Playoff Selection Committee Will Emphasize Performance
- People and Pop Culture
- Connecticut Creates Convention & Sports Bureau In Hopes Of Luring More Sports Events
- What I Like.... With Speedo USA & Calvin Klein Swimwear President Jim Gerson
- Executive Transactions
- Names In The News
- Classified Advertisements
- Classified Advertisements
- SBJ In-Depth: English Premier League
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