Media NotesPublished April 25, 2012
REAL GOOD SITUATION: In Salt Lake City, Scott Pierce notes when MLS Real Salt Lake’s TV deal moved to sister stations KTVX-ABC and KUCW-CW, “the decision was made” to have announcers Bill Riley and Brian Dunseth also do the radio broadcasts. Whether fans are watching or listening, Riley and Dunseth “do a fine job of conveying what’s going on on the field." Pierce notes when he was unable to watch Saturday’s RSL-Earthquakes game live, he was able to listen to the radio broadcast and “at no point did it feel like what was happening was a mystery.” The New England Revolution, FC Dallas and Sporting K.C. also use a TV-radio simulcast (SALT LAKE TRIBUNE, 4/25).
GAME CHANGER: USA TODAY's Mike Snider reports the upcoming XBox 360 release of the "NBA Baller Beats" video game “adds a real basketball to the action.” The game, due this fall from Majesco, is the first announced title to “use the Kinect motion-sensing controller to follow an object beyond the player’s own body.” The game features all 30 NBA teams; their logos and color schemes “adorn the game setting” (USA TODAY, 4/25).
Marketing and Sponsorship
Wild Turkey: NBC Eyeing Nearly $1M For Spots In Thanksgiving Night NFL Game
Howl At The Moon: N.C. State Signs All-Sports Deal With Adidas For Four Years
Skechers Introduces New Contract Provisions In Deal With Keflezighi, More Benefits For Athletes
Olympic Athletes In Marketing Spotlight As Brands Prep For London Games
Leagues and Governing Bodies
Padres Look Into Petco Park Changes, Could Bring In Fences Before '13 Season
Bradley Center Officials Optimistic About More Sponsorships From Milwaukee Companies
Soldier Field In Talks With Schools To Host College Hockey Doubleheader Next Year
MLS Crew Using Promise Of 100-Foot-Tall Sign To Help Lure Stadium Naming-Rights Sponsor