Executive Transactions
Published April 16, 2012Texas A&M Univ.-Corpus Christi named SCOTT LAZENBY AD, effective May 1. Lazenby has been Interim AD since September '11 (Texas A&M-Corpus Christi)....The D'Backs named JEFF CEDERBAUM Video Specialist of Multi-Media Productions and SAM BOCK Coordinator of Research & Digital Media (D'Backs)....Innovative Designs hired former NHLer RICK TOCCHET as a spokesperson/consultant for the company's Arctic Armor line and new Insultex House Wrap. Tocchet is currently a color analyst for Comcast SportsNet Philadelphia (Innovative Designs).
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Marketing and Sponsorship
Shake It Up: Mountain Dew Negotiates New Dew Tour Title Sponsorship Deal
Missouri Unveils New Nike Uniforms For Several Sports During Spring Football Game
Crowne Plaza Launches New Ad Campaign Featuring Golfer Rickie Fowler
WNBA Sponsors Boost, Jamba Juice Activating Around This Afternoon's Draft
Marketplace Roundup
Media
Flyers' Game Three Rout Of Penguins Earns NBC 2.3 Overnight Rating
Fish Food: Showtime To Air Preview Episode Of "The Franchise" Featuring Marlins
Fight On: USC Signs Multiyear National Radio Deal With ESPN For Home Games
ESPN.com Closes "Page 2" Section, Launches New Features In New Section
Media Notes
Leagues and Governing Bodies
Franchises
Saints Owner Buys Hornets For $338M, Vows To Keep Franchise In New Orleans
Sale Of Dodgers To Johnson-Guggenheim Group Approved After Contentious Hearing
Protesters Largely Absent At First Games At Marlins Park Since Guillen's Comments
Cardinals Receive '11 World Series Rings; Design Includes Rally Squirrel
Glazer Family Again Considering Taking Manchester United Public In Singapore
Both Of Owner John Henry's Clubs Marked By Recent Failures, Not Successes
NHL Franchise Notes: Panthers Fail To Sell Out First Playoff Game Since '00