MLB Facility Notes: Pure Michigan Signage To Be Located Throughout Comerica ParkPublished March 30, 2012
CLEAN ENERGY: NRDC.org's Alice Henly noted the Indians Wednesday unveiled "their revolutionary wind turbine, the first of its kind to sit atop a ballpark." The 3,000-pound turbine was "strategically assembled in the players’ parking lot at Progressive Field to cut down on transportation emissions and costs." Fans will be able to "pedal away on stationary bikes installed around the ballpark to try and generate as much power as the turbine." Indians Dir of Ballpark Operations Brad Mohr said, "This is a great opportunity to teach fans about the importance of clean energy technologies" (NRDC.org, 3/28).
THE END OF THE LINE? In Milwaukee, Don Walker noted the latest forecast from Public Financial Management, a consultant hired by the Miller Park Stadium district, indicated that the Miller Park sales tax "could end in 2017." The tax has been collected since '96, and last year approximately "was collected, a 7.81% increase over the previous year." However, sales-tax collections "were down 10%" in both '09 and '10 (JSONLINE.com, 3/28).
BRIGHT, SHINY DEAL: The Phillies and Bright House Networks agreed to a five-year renewal of the naming rights to the team's Spring Training home in Clearwater, Fla., through '18. Bright House Networks has been the naming-rights partner of the Phillies and the city of Clearwater since Bright House Field opened in '04. The original deal would have expired in Oct. '13. Financial terms of the deal were not released (Phillies).
NEW DOG IN TOWN: In S.F., Matier & Ross reported the Giants after 18 years are dumping hot dog supplier Alpine Meats of Stockton "in favor of a Chicago import." The $6.50 "big dog" that will be sold at AT&T Park this season will come from Eisenberg Sausage Co., which also supplies wieners for the Cubs. Alpine will "still sell smaller Giants Dogs at the ballpark." An Alpine exec said that the company "couldn't stomach the 'low six-figure' fee the team was demanding to stay on as a Giants' official hot dog sponsor" (S.F. CHRONICLE, 3/28).
Marketing and Sponsorship
Nike Signs Sponsorship Deal With Rio 2016, Brazilian National Team
Reebok Ordered To Temporarily Stop Making, Selling Jets Tim Tebow Gear
A-B Activates Around Start Of MLB Season With Themed Cans, Cause-Related Program
Lower-Profile Olympians Find Creative Ways To Raise Training Money Ahead Of Games
Faith-Based Company Gets Spotlight With Jeremy Lin Sporting Its Wristband
Turner, CBS Report Nearly $60M In Ad Sales For Digital Viewing of NCAA Tournament
Fox Sports Not Expecting Time Warner, AT&T To Air Padres' Season Opener
Milwaukee's Best: Brewers, WTMJ-AM Extend Radio Broadcast Rights Deal
The Story Of The Hurricanes: NHL Team Signs Multiyear Extension With FS Carolinas
MLBAM Sets The Bar For Streaming Video On Web-Connected Devices
UEFA To Centralize Media Rights For European Qualifers And Championships
ESPN To Run Women's Sports Programming Block June 23 To Mark Title IX Anniv.
Final Nielsen Ratings From Recent Sports Telecasts
Leagues and Governing Bodies
Dodgers Ticket Sales Increase Dramatically After Team Purchase Announcement
Paul Allen Denies Report He Is Again Entertaining Offers For Trail Blazers
Grizzlies Owner Heisley Stops Negotiations With Oracle CEO Larry Ellison
Canadiens' Molson Announces Departure Of GM Gauthier In Front Office Shake Up
Flames Become Majority Owners Of CFL Stampeders, Adding Fifth Team To Portfolio